Stox.com is an online brokerage website, where people can trade on equity markets. Traders on the platform can ‘Piggyback’ successful traders’ portfolio and future trades. Let’s make some money!
Stox is a social trading website and app where you can invest in stocks with trust and confidence by following and subscribing to investors and friends. It is a platform where beginners can earn profit by mimicking the portfolio of other investors who are earning high profit margins.
To minimize the risk of loss in stock investment and to get stock trading tips from the country’s best traders. I wanted to create a place where beginners can gain easy access to the world of stock trading.
Wireframes & UX
I tried to figure out what the structure would be so that it will be easy to use for those who are new to stock trading. I designed both low fidelity and high fidelity designs based on the project needs. I prefer high fidelity wireframe for content rich apps.
It was a challenge for me to design a stock trading website because I have never personally invested in stocks. So on the one hand I can understand and relate to the users who are new to stock trading. However, to understand the users who are traders at heart I had to research the world of stock trading.
Stox's Color Palette
The most important part of Stox is the ability to view the positions of other investors. A user can follow and subscribe to other investors and can view their activities.
Icons are an important part of the project. It gives the website a premium and professional vibe. Icons communicate with users and help them understand the words easily. So, I created a custom icon pack specifically for this project.
The Final Product
I have designed a website and an app for iOS and android.
On one hand it reflects its premium nature, yet exemplifies simplicity. It is extremely inviting for common users looking to invest in stocks. We have used a lot of white space to ensure the content stands out distinctly. The designs are extremely responsive and offer various interesting interactions.
Every user can create his own profile, and see the data in his portfolio in a clear and easy to understand UX. He can meet other traders and piggyback with them to create a profitable portfolio.
Every time a user visits the stox.com site he gets immediate notifications about everything that happened while he was gone, as well as guidance for his next possible steps.
The user can learn more about the stocks he is interested in and get all the information he needs to make a good investment and improve his portfolio.
Using the Stox iOS and Android apps, the user can check on his portfolio at any time, from any place, and stay informed about all changes in the stock market the second they happen. The user can make changes in real time, and invest on the go.